This course is tailored for learners looking to build practical skills in digital analytics. Learn the fundamentals of data tracking, visualization, and querying with hands-on training in Google Analytics 4, Google Tag Manager, Looker Studio, and SQL.
Overview
4.9 / 5
Kickstart your career in data analytics and digital marketing with our Google Tech Stack Training & Internship Program! Designed for students and recent graduates, this 3-month online program blends rigorous training with hands-on internship experience. You’ll master tools like Google Analytics 4, Google Tag Manager, Looker Studio, and SQL — gaining real-world skills to thrive in today’s data-driven job market. Learn from industry experts, work on real projects, and build a strong portfolio that sets you apart.

Pursuing a Bachelor’s degree or higher (any discipline)
3 Months
12–14 Hours/Week

Set up and navigate Google Analytics 4 to monitor website and app performance.

Implement and manage tags using Google Tag Manager for effective event tracking.

Create interactive dashboards and reports in Looker Studio to visualize data insights.

Write and execute basic SQL queries to extract and analyze data from databases.

Understand data cleaning and organization techniques for accurate analysis.

Apply data visualization best practices to communicate findings clearly
Digital Analytics
Web Tracking
Data Visualization
SQL for Data Analytics
Reporting Automation
Business Intelligence Reporting
Conversion and Event Tracking
Campaign Attribution

Google Analytics 4
(GA4)

Google Tag Manager
(GTM)
Looker Studio

SQL (Structured
Query Language)

Google BigQuery
(Introduction)

Understanding the data analytics landscape
The role of a data analyst

Setting up GA4 properties
Navigating reports and dashboards
Tracking user behavior and events

Implementing GTM on websites
Creating and managing tags, triggers, and variables
Debugging and testing tag

Connecting data sources
Designing interactive reports and dashboards
Sharing and collaborating on visualizations

Understanding relational databases
Writing SELECT statements and filtering data
Aggregating and joining tables

Identifying and handling missing or inconsistent data
Data transformation techniques
Ensuring data quality for analysis

Applying learned skills to a real-world scenario
Presenting findings through a comprehensive report and dashboard
Step 01
Register
Sign up and apply to the course/program you’re interested in
Step 02
Step 03

Upon successful completion of the program, students will receive two certificates: a Training Certificate and a Certificate of Internship. In recognition of outstanding performance, selected students may also be awarded a Letter of Recommendation and a Certificate of Appreciation for their achievements.

Absolute beginners curious about data analytics

Career switchers from non-technical fields

Marketers, founders, or business owners wanting to use data effectively

Students or graduates seeking job-ready skills

Professionals who’ve worked with data but want a more structured understanding
No prior experience required. Open to students, graduates, and professionals interested in data or digital analytics.
A set of powerful tools from Google used for data tracking, analysis, and reporting. It includes GA4, GTM, Looker Studio, SQL, and BigQuery.
You’II Master:
All through hands-on training and live projects.
Yes, there is a minimal program fee.
No, the internship is unpaid.
Yes, you’ll receive:
Yes! It’s beginner-friendly and perfect for students looking to gain practical skills and real-world experience.